Analytics and big data are now playing increasingly significant roles as key drivers of overall business performance and competitive advantage. However, as the importance of analytics increases, companies struggle to unlock their full value and turn data into a key strategic asset.

We rely on our deep industry knowledge and experience in the retail and consumer products industry to assist companies in improving business performance through analytics. Our approach to “applied analytics” ensures that companies make better business decisions across the retail organization, including:

  • Merchandise assortment optimization and localization

  • Product development

  • Inventory management, allocation and replenishment

  • Demand forecasting

  • Supply chain optimization

  • Pricing and promotion optimization

  • Customer insights and segmentation

  • Omnichannel marketing and customer engagement