18 January 2014

Gone are the days when finding a new sourcing region was the simple answer to getting ahead of the competition.  “Success in a multi-channel world relies on having production flexibility within an integrated supply chain, with the merchandising, design  and logistics functions and fabric and fabric and accessory suppliers more involved in the process than ever before. There also needs to be a greater use of analytics and investment in technology that will assist in the planning, production and speed of delivery,” says Sue Butler, Director, Kurt Salmon.