Drapers

05 April 2017

Fashion retailers are under more pressure than ever to improve their operational agility to meet rising demand for “see now, buy now” fast fashion, new research by management consultancy Kurt Salmon, part of Accenture Strategy has shown.

The study, which will be presented at the World Retail Congress in Dubai later today, explored the “see now, buy now,” trend and the readiness of retailers to deliver on it.

 

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