Women's Wear Daily
30 August 2012
This August’s strong same-store sales figures relied heavily on back-to-school spending, according to a Women’s Wear Daily article. “The consumer will shop for what’s compelling, but they want to see that they are getting their money’s worth,” said Kurt Salmon retail strategist Alden Lury in the article. “People like to shop and back-to-school gives them a reason to spend, even in the face of uncertainty,” Lury said. “It seems as though consumers are telling us that when they have an excuse, they’ll spend.”
For the full article, click here.