Time Magazine

10 July 2013

Social media platforms, such as Reddit, Twitter and YouTube, have brought fast food restaurants an ambush of undesirable press. Employees of KFC, Wendy’s and Taco Bell, to name just a few, are using the Internet to expose unsavory secrets, like unsanitary kitchens, that are usually hidden from customers’ views. But Kurt Salmon’s Todd Hooper, retail and restaurant strategist, says lasting brand damage is unlikely because ...

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