USA Today

16 July 2015

“One of the things that you always do to prepare for peak is you create a mock peak where you’re trying to get really high volumes,” Steve Osburn, retail strategist at Kurt Salmon, shares with USA Today when discussing how Amazon’s Prime Day likely served as an outlet to test its peak traffic fulfillment capabilities. “They almost have to create one of the biggest shipping days of the year. Anything less than that isn’t really a good test,” Osburn concludes.

View original article