1. How Patagonia makes money by encouraging consumers not to spend.pdfPatagonia’s Trailblazing Approach to Growing Sales How the brand makes money by encouraging consumers not to spend Every year around the holiday season, it’s easy to feel awed by the U.S....
  2. Preemptive Distribution- reaching customers first, fastest, most effectively.pdfPreemptive Distribution: One of the Most Important Retail Concepts You’ve Probably Never Heard Of Preemptive distribution, or reaching customers first, fastest, most effectively and most often,...
  3. Your Distribution Defines You- The Power Brand Balancing Act.pdfYour Distribution Defines You: The Power Brand Balancing Act One of every growing brand’s critical goals is developing a distribution strategy that supports its long-term growth. But this is...
  4. How to Spot the Difference Between Fads and Trends.pdfBeanie Baby or Barbie? How to spot the difference between fads and trends How can potential investors tell if a product is more Atkins or organic, classic Oreo cookie or three-dollar cupcake? The...
  5. Which is Better, Margins or Growth.pdfWhich Is Better, Margins or Growth? One common question both operators and investors find themselves asking is, “Which is more important, high same-store sales growth (SSSG) or high margins?”...
  6. Fashion and Lifestyle Footwear Category.pdfFashion and Lifestyle Footwear The fashion and lifestyle footwear industry will continue to be an attractive M&A market in the next few years, owing to strong category growth and a highly...
  7. Net Promoter Scores and the Problem of Forever 21.pdfNet Promoter Scores and the Problem of Forever 21 Since it was created, the net promoter score (NPS), which measures how likely a consumer is to recommend a given retailer or brand to a friend, has...
  8. Using a company’s digital footprint to measure brand strength.pdfMeasuring the Immeasurable Using a company’s digital footprint to measure brand strength 58 Companies are becoming increasingly skilled at using online data to guide their marketing efforts, but...
  9. How to Prepare for CMS Bundled Payments 160218 VF.pdfHow to Prepare for CMS Bundled Payments Mandatory bundled payments for joint replacement will serve as many hospitals’ first pilot program for value-based reimbursement in 2016. Combined with the...
  10. Runway to Retail_Kurt Salmon.pdfCLOSING THE RUNWAY-TO- RETAIL GAP The Ongoing Consumer-Driven Transformation of Fashion The fashion industry is in the midst of an intense debate, with the announcement of “in-season fashion...