1. Department Stores’ New Reality—RFID Ron Johnson’s recent announcement that JC Penney plans to implement radio frequency identification (RFID) in every store is actually one of the least radical changes he’s proposed...
  2. The Path to the Store of the Future We all know the retail industry is evolving—quickly. No one will argue with the fact that consumers have unprecedented choice, access and information and, as a result, are growing to expect...
  3. 1:1 RetailingBringing the Personalized Experience to Life In-Store If technology has given us anything, it’s a world in­creasingly focused on the power of one. From news to music to advertisements to...
  4. 零售和消费品在长达 75 年的发展历史中,我们与世界消费品公司 50 强中的 30 家(包括前 5 家公司)以及众多全球特色品牌均有合作。 Kurt Salmon...
  5. 团队伯克兰 伯克兰 68 合伙人,中国零售及消费品团队 沈凯琳 203 Partner
  6. Mobile Payments 2.0: What’s Next? As consumers increasingly look to manage all aspects of their life with their mobile devices, mobile payments have grown at a staggering rate. A Kurt Salmon and Prosper Corp. survey of 8,000...
  7. Unlocking Analytics’ True PotentialFive Steps to Success Once found only in isolated pockets scattered throughout a retail organization, analytics are now playing an increasingly significant role as a key driver of overall...
  8. Beyond Discounts and Deals: Achieving Balance in Pricing and Promotion Strategy Most retailers readily admit that the chronic use of excessive and often unplanned promotions can have serious consequences in terms of margin erosion and erratic sales. Still, most willingly...
  9. Mobile-Payments-120823SPVF.pdfMobile Payments 2.0 What’s Next? As consumers increasingly look to manage all aspects of their life with their mobile devices, mobile payments have grown at a staggering rate. A Kurt Salmon and...
  10. Analytics 120911VFSP.pdfUnlocking Analytics’ True Potential Five Steps to Success Once found only in isolated pockets scattered throughout a retail organization, analytics are now playing an increasingly significant...